I’m currently working on my next guide on social media for businesses. It’s looking like I’ll be focusing on the specific aspects of Twitter, Facebook, and Google Plus separately, since they are all quite different.
There is no “one-size fits all” solution for social media. And, I think that’s the big takeaway lesson. Each community is unique.
One quick tip: Twitter activity is non-linear. Meaning, if you post (on a week-day) links at 10:30am, 12:30pm, 3:30pm, and 5pm, you are more likely to engage in a Twitter conversation than you would at any other times of the day. These are the common break times for 8-5pm workers, and the most likely time for mobile phone twitter update participation.
In the guide, I cover how to setup, start engaging, and how-to create a routine that fosters quality leads through social media attendance and participation.
Look forward to the new guide arriving here shortly after the first of the year.